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CONTENT & COPYWRITING

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COPYWRITING

Copywriting in all forms is writing to sell, or to persuade a reader to take a specific action. Our copywriting services will take your customers on a specific journey where they will find out that you are the company for them. Effective copywriting also adds professionalism and credibility to your brand, which is crucial to attracting great customers.

Copywriting is everywhere you look. That write up on your favourite bottle of gin – a copywriter wrote that. That dream holiday you’ve read about – a copywriter wrote that too.

 

It’s our job to sell your business in the same way. Work with the professionals and let’s get you the results that your products deserve.

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CONTENT CREATION

Content comes in three main forms – written word, audio, and video. At Viisi, we can help you with it all. Written content in the shape of blog writing, audio through podcasting assistance, and through video marketing.

 

Content has one main job – to build brand equity. It’s a long game strategy. Whilst copywriting looks to get instant results from customers who may not be too familiar with you, content seeks to make you famous in your industry over time. Then, when customers need what you provide, they will call you over the competition.

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WEBSITE COPYWRITING

We have given website copywriting its own sub-section here because it’s that important. It’s the copywriting that makes a well-designed website an effective website. Don’t spend thousands on a top design and layout then neglect the copywriting – it’s the copy that is the convincer.

 

Professional copywriting and design when crafted in tandem create successful companies. Your website is your home on the internet and the nucleus of any effective digital marketing strategy, make sure every aspect of it is working as well as it can be.

 

If you want more enquiries, more leads, and ultimately more customers from your website, speak to us today.

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PROPOSALS

Sending a proposal is about much more than just pricing, it’s another opportunity to convince your prospect that you’re the company for them. Long form proposals work, that’s why they’re used. But only if all the information is relevant.

 

Add value throughout – engage the customer so they come on the journey that you want your proposal to provide, making the price a mere formality.

You won’t need us every time you need to send a proposal out, just once to create a few great templates that you can drop the relevant information into for each type of prospect.

 

This is one of the most overlooked things by companies when it comes to hiring creatives, giving you a major advantage if you use us to make the difference between tedious and tantalising.

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SOCIAL MEDIA CAMPAIGNS

Social media isn’t just about socialising anymore, it’s mainstream media in its own right. Your brand needs to have a presence, a strategy, and plenty of creative content to share with your fans and followers. It’s not enough to simply post random things at random times, like any other aspect of your marketing, you need to have a plan.

 

Whether it’s a one-off campaign or an ongoing relationship, the social media experts at Viisi can help.

 

From content creation to paid ads and defining audiences, we know how to get you the results that you want. Whether you want to use social media to build brand, to sell product, or to simply increase your credibility, we know what works.

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EVENTS

Showing your company off at events? You’ve got to get your message across within seconds of someone stopping by. A small amount of content needs to have a big impact. The content you have on your banners, stands, leaflets and brochures will make the difference between a successful event and an expensive lesson.

Hiring professional copywriters and experienced EXPO designers like us is an investment worth making given what you’re paying to attend. We can also help you market your attendance to your target audience and help generate interest and meetings in advance.

 

Get everything in place before the day and start the show from an already enviable position.

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